SaaS
The webhook infrastructure your SaaS customers expect, without building it yourself
Your customers expect self-service endpoint management, delivery logs, and event filtering. Convoy gives you all of this out of the box, so you can focus on your core product.
The webhook expectations gap in SaaS
Your customers expect Stripe-quality webhooks. Building that yourself takes longer than you think.
Customers expect webhooks on day one
Modern SaaS buyers evaluate products partly on integration capabilities. If your platform doesn't offer webhooks, customers resort to polling your API, wasting their resources and yours, or they choose a competitor.
Multi-tenancy is hard to get right
Each of your customers needs their own webhook endpoints, secrets, and event subscriptions. A noisy neighbor, one customer with a failing endpoint, shouldn't impact delivery for everyone else.
Webhook support tickets drain engineering time
Without delivery logs and a debugging portal, every "I didn't receive my webhook" message becomes a support ticket that escalates to engineering. Your team ends up reading server logs instead of shipping features.
Scope creep turns a weekend project into a platform
You start with a simple HTTP POST. Then customers ask for retries, then signatures, then a UI for debugging, then rate limiting. Within a year, you've accidentally built a distributed system that needs its own team.
Everything your SaaS customers expect from webhooks
Convoy gives SaaS platforms multi-tenant webhook infrastructure with self-service built in.
Multi-tenant by design
Each of your customers gets isolated webhook management, their own endpoints, secrets, and delivery logs. One customer's failing endpoint never impacts another's delivery.
Embeddable webhook portal
Drop a self-service webhook management portal directly into your SaaS dashboard. Your customers can register endpoints, manage secrets, view delivery logs, and retry failed events, all within your branded experience.
Eliminate webhook support tickets
With delivery logs, retry visibility, and a debugging portal, your customers can self-serve when investigating webhook issues. This dramatically reduces the support burden on your engineering team.
Fine-grained subscription filtering
Let your customers subscribe to specific event types and even filter based on payload content. A customer who only cares about billing events doesn't need to receive user activity notifications.
Failure notifications
Automatically notify your customers when their webhook endpoints start failing. Proactive alerts reduce support tickets and help customers fix their integrations faster.
Scales with your customer base
Whether you have 10 customers or 10,000, Convoy's architecture scales seamlessly. Add new tenants without worrying about webhook infrastructure capacity.
“Convoy had everything we needed from a webhook gateway, retries, signatures, and SDKs. This allowed our engineering team to focus on building our core product.”
Aravindkumar Rajendiran
CTO at Maple
Frequently asked questions
How does Convoy handle multi-tenancy for SaaS platforms?
Convoy provides full tenant isolation. Each of your customers gets their own set of endpoints, secrets, subscriptions, and delivery logs. Convoy's portal links let you embed a branded webhook management portal in your dashboard, giving each customer a self-service experience.
Can our customers configure their own webhooks?
Yes. With Convoy's embeddable portal, your customers can register webhook endpoints, rotate secrets, filter event subscriptions, view delivery logs, and retry failed events, all without contacting your support team.
How does Convoy reduce webhook-related support tickets?
In three ways: (1) delivery logs let customers see exactly what was sent and what response was received, (2) failure notifications proactively alert customers about endpoint issues, and (3) the retry feature lets customers re-deliver missed events themselves.
What does integration look like for a SaaS platform?
You send events to Convoy via a single API call or through a message broker. Convoy handles routing, signing, delivery, retries, and logging. Most SaaS teams have webhooks live in production within a few days.
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